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WE DRIVE. YOU CONFESS.

Promotion for the VH1 series, "Walk Of Shame Shuttle."

The show: A sort of HBO "Taxicab Confessions" for the modern era. Drivers pick up passengers who are doing the walk of shame. These passengers share stories of their awkward one-night stands as our drivers attempt to cheer them up, make light of the situation and give "advice."

We created an outdoor campaign that treats the public as if they were the actual walk-of-shamers, in order to create buzz and intrigue around the show launch.